Powered by Claude AI — Built for Real Estate Agents

Stop Spending 45 Minutes
Writing Listing Descriptions

Fill in a 3-step property form. Get MLS-ready copy, 3 Facebook ad variants, email marketing, key selling points, and a Fair Housing compliance check — in under 30 seconds.

Trusted by 1,200+ real estate agents. No copywriting experience needed.

No credit card required for free tier • Cancel anytime

1,200+
Active Agents
47,000+
Listings Generated
< 30s
Average Generation Time
10+
Content Pieces Per Listing

Every Agent Knows This Pain

You became a real estate agent to help clients buy and sell homes — not to stare at a blank screen trying to make a 1,400 sq ft ranch sound interesting.

Time You Don't Have

The average agent spends 45–60 minutes writing copy per listing. At 3 listings/week, that's 3 hours of your life that could be spent prospecting, showing homes, or with your family.

Generic, Forgettable Copy

"Stunning home in sought-after neighborhood! Updated kitchen, open floor plan, won't last!" Sound familiar? Generic copy blends in. Buyers skip it. Your listing deserves better.

Fair Housing Anxiety

One slip — mentioning a nearby church, describing the neighborhood as 'great for families' — and you're exposed to Fair Housing complaints. It keeps agents up at night.

3 Steps. 30 Seconds. Done.

No prompting experience needed. No staring at a blank page. Just fill in what you know about the property and let ListingCopy do the writing.

01

Property Basics

Enter the property type, address, price, beds/baths, square footage, and other standard MLS fields you already have.

02

Select Features

Check off amenities from our 30+ feature grid: hardwood floors, granite counters, soaking tub, pool, solar panels, and more.

03

Add Your Insights

Drop in neighborhood highlights and any agent notes — the things that make this property special that don't show up in the specs.

Then you receive all of this:

10+ content pieces, instantly generated and ready to use

MLS-standard description (250–300 words)
Luxury tone description (250–300 words)
Value-focused description (200–250 words)
3 Facebook/Instagram ad copy variants
5 email subject line options
Full email blast body
5 key selling points summary
Fair Housing compliance check
One-click copy for every section

Built for How Agents Actually Work

Fair Housing Protection

Sleep Better. Our AI Checks Every Word.

Fair Housing violations can cost agents $20,000+ in fines and put their license at risk. ListingCopy automatically reviews both your input and every piece of generated copy for language that could violate Fair Housing laws.

  • Flags references to neighborhood demographics
  • Catches phrases implying familial status preferences
  • Identifies religious references
  • Suggests compliant rewrites for flagged text
  • Provides overall compliance notes for your records
Fair Housing: Passed

All 3 listing descriptions and 3 ad copy variants reviewed. No violations detected.

Copy avoids references to demographics, religion, familial status, national origin, and disability. Language focuses on property features and neutral lifestyle descriptors.

Three Tones, One Click

Get a standard MLS description, a luxury/lifestyle version, and a value-focused variant. Choose which fits the buyer you're targeting.

Social-Ready Ad Copy

Three Facebook/Instagram ad variants: emotional hook, feature-focused, and urgency-driven. Ready to paste into Meta Ads Manager.

Email Campaigns Included

Five subject line options and a full email body for your buyer list. Works with Mailchimp, Constant Contact, Follow Up Boss, or any email tool.

Agents Love It

From solo agents to full teams — ListingCopy is changing how real estate marketing gets done.

I used to spend 45 minutes on every listing description. Now I spend 5. The MLS copy is better than what I was writing myself, and I've never worried less about Fair Housing compliance.

Sarah K.
RE/MAX Agent, 8 years

The luxury descriptions are exceptional. I listed a $2.4M property last month and my client was blown away by the marketing copy. Closed in 11 days at ask.

Marcus D.
Luxury Specialist, Coldwell Banker

We put our whole team on this. Five agents, unlimited listings, $79/month. That's less than what I pay for my CRM add-on. The ROI is ridiculous.

Jennifer L.
Team Lead, Keller Williams

The Facebook ad copy alone is worth the subscription. Three ready-to-go variants every time. I rotate them throughout the listing period and my engagement is up 60%.

Tony R.
eXp Realty, Independent Agent

Simple, Agent-Friendly Pricing

At $29/month, ListingCopy pays for itself with your first listing. Even at $79 for the whole team.

Free

Get started with 3 listings

$0/month
  • 3 listings per month
  • All 3 description variants
  • Social ad copy
  • Email copy
  • Fair Housing check
Most Popular

Agent

For active individual agents

$29/month

~$1.16/listing — less than a coffee

  • 25 listings per month
  • All 3 description variants
  • Social ad copy (3 variants)
  • Email marketing copy
  • 5 email subject lines
  • Virtual tour script
  • SMS text blast
  • Google Ads copy
  • Hashtag generator
  • Key selling points summary
  • Fair Housing compliance check
  • Neighborhood Guide tool
  • Agent Bio generator
  • 5 saved templates
  • One-click copy to clipboard
  • Listing history & performance tracking
  • Priority support

Team

For brokerages & teams

$79/month

Up to 5 agents — $15.80/agent/month

  • Unlimited listings
  • Unlimited templates
  • Up to 5 team members
  • All Agent features
  • Bulk CSV generator (up to 10 properties)
  • Spanish translation
  • Team workspace
  • Usage analytics
  • Dedicated account manager
  • Custom branding (coming soon)
  • API access (coming soon)

Frequently Asked Questions

How long does it take to generate copy?
Typically 15–30 seconds. Fill in the property form, hit Generate, and you'll have 10+ pieces of marketing content ready to use — descriptions, social ads, email copy, and a Fair Housing compliance report.
Is the copy truly Fair Housing compliant?
Our AI is trained on Fair Housing laws and flags potentially problematic language in both your input and the generated copy. It checks for references to neighborhood demographics, religion, familial status, national origin, disability, and more. That said, we always recommend having your broker review copy before publishing.
Can I edit the copy after it's generated?
Absolutely. The generated copy is a starting point. Copy any section to your clipboard with one click, then paste and edit in your MLS system, email client, or social scheduler. We generate the 80% — you add the final personal touch.
What property types does ListingCopy support?
Single family, condos, townhouses, multi-family, luxury estates, new construction, land, commercial, vacation properties, and more. The AI adjusts its tone and emphasis based on the property type.
Does the Team plan include multiple logins?
Yes. The Team plan supports up to 5 agents under one billing account. Each agent gets their own login, their own listing history, and access to the full feature set. Unlimited listings means no counting pennies mid-month.
What if I run out of listings on the Agent plan?
Your counter resets at the start of each billing cycle. If you need more before then, you can upgrade to the Team plan at any time from your billing settings — you'll only be charged the prorated difference.
Can I cancel anytime?
Yes, cancel anytime from the billing portal with no cancellation fees. Your access continues until the end of your current billing period.
What model powers ListingCopy?
ListingCopy is powered by Claude claude-sonnet-4-6 from Anthropic, one of the most capable AI models available for long-form, nuanced writing. We chose it specifically for its ability to follow complex instructions and produce consistently high-quality real estate copy.

Your Next Listing Is Waiting

Join 1,200+ agents who stopped struggling with blank pages and started spending their time where it matters — with clients.

No credit card required • 3 free listings to start